Looking SHARP
Posted by Keelan on April 4th, 2007
Sharp Electronics of Canada has chosen our firm Thornley Fallis as its Canadian agency of record for the Consumer Products Division after a competitive review of the account.
Congratulations to the Thornley Fallis and 76design team who contributed to winning this account, particularly Michael O’Connor Clarke and Tamera Kremer.
Sharp said we stood out because of our, “truly innovative approach and valuable insights into the factors that drive our market.”
Thornley Fallis will help promote the full range of Sharp LCD TVs, as well as a number of other consumer products in Sharp’s line-up, including Plasmacluster Ion Air Purifiers, Calculators and Electronic Dictionaries.
As a golfer, even before winning this account, I loved the ‘Nothing is Lost’ Aquos ad campaign – very clever, particularly the TV ad.
April 7th, 2007 » 3:50 pm
I hate agency people who gloat about their account wins on their blogs. Then again, maybe I’d feel different if we didn’t finish second.
April 7th, 2007 » 9:02 pm
I hate agency people who don’t gloat about their account wins on their blogs;)