Posted by Keelan on January 3rd, 2011 Leave a Comment
What: From Storyboard to YouTube: Creating Video with Measurable Results, presented by News Canada
When: Thursday, January 27, 2011, 11:30am-1:30pm (a light lunch will be served)
Where: Sunlife Centre, 50 O’Connor Street, 3rd floor (corner of Queen and O’Connor)
Cost: Cost is $20 for CPRS members, $30 for non-members. Register online at http://cprsottawajanuary2011.eventbrite.com/
With Canadians watching more videos than any country in the world, online video is an important consideration to any communications program. The focus of this presentation is to educate communications professionals who are considering video as part of their outreach as to the planning, production, media relations and measurement aspects of a video program.
During the presentation you will learn tips and insights on:
- Video planning and production
- Considerations when pitching your video
- Measuring your results using the Media Relations Rating Points system
This professional development session is presented in conjunction with News Canada and will feature real world examples that you will be able to utilize in your communications planning.
More info here.