Capital PR

Archive for January, 2012

Next Third Tuesday Ottawa: Open Government with Tony Clement

Posted by Keelan on January 30th, 2012 Comments Leave a Comment

[The following is the event notice from Third Tuesday Ottawa]

Third Tuesday is back with another blockbuster speaker: President of the Treasury Board, Tony Clement on Tuesday, February 7th at the National Arts Centre.

Tony Clement is well-known as a politician who maintains an active Twitter presence, sharing what is on his mind and what he’s doing, and engaging in conversations with Canadians.

Tony Clement is also the President of the Treasury Board of Canada. That puts him in charge of Canada’s public service and makes him responsible for setting the standards and rules by which social media is being introduced into the Government of Canada.

As a Minister, Clement has pushed forward with initiatives to enable Canada’s public servants to use social media in the workplace and a broader initiative to introduce open government principles to the Government of Canada.

In just the past three months, Mr. Clement

That’s a lot of action in a short period of time. But, what’s happening now? How are the Web 2.0 Guidelines being applied by Canadian public servants? What did Canadians tell the Minister during the consultation? What’s on the agenda for 2012?

Third Tuesday participants will get a chance in February to ask these questions and talk directly to the Minister when he appears as our featured guest.

If you’re interested in open government and the use of social media by government, this session will be of real interest to you. I’m looking forward to a great evening of discussion with a man who has matched his actions to his convictions. I hope to see you there.

Thank you to our sponsors

Third Tuesday is a community-oriented, volunteer-driven event. And we wouldn’t be able to bring great speakers to Third Tuesdays across the country without the support of some like-minded sponsors. We’ve been lucky to have some great companies step up over the past several years to help us make Third Tuesday happen. Big thanks are due to CNW GroupRogers CommunicationsCanadian Internet Registration AuthorityRadian6 and Cision Canada for making the 2011/12 Third Tuesday season possible.

Student Admission

We want students to be able to participate. So, if you’re a student, simply present your valid student ID at the registration desk and we’ll refund your admission fee. Courtesy of Thornley Fallis.

Please Contribute to the Sens Foundation Energizer Night Skate

Posted by Keelan on January 19th, 2012 Comments Leave a Comment

As per my previous post, on January 27th, my son Peyton and I will be participating in the Ottawa Senators Foundation first ever Energizer Night Skate along the Rideau Canal as part of the NHL All-Star Weekend. Thousands of skaters wearing Energizer LED Headlights will light up the Canal as they skate 5km from Somerset Street to Bank Street and back.

All funds raised from this event will assist the Senators Foundation (the sole benefactor) with their plans to construct outdoor, NHL sized ice rinks in priority neighbourhoods throughout eastern Ontario and western Quebec.

So far, thanks to the generous contributions of friends, family and colleagues, Peyton has raised $505 and is listed as the second highest fundraiser on the Energizer Night Skate website. Having raised roughly half of that amount ($275), I am accepting defeat and throwing support behind my 3 year old. I encourage you to do the same.  You can donate to the Sens Foundation through Peyton here:  http://energizernightskate.kintera.org/faf/donorReg/donorPledge.asp?ievent=1003640&supId=350029343.

This is a great project targeted at providing under privileged children and youth in our region with access to the sport of hockey and increased recreational opportunities in their neighbourhoods.

Any amount you are able to contribute would be greatly appreciated and help the Sens Foundation achieve their goal for this fundraiser.

The Online Public Engagement Ecosystem

Posted by Pierre on January 19th, 2012 Comments Leave a Comment

The emergence of the social web and the changing expectations around public participation in decision-making are coming together to create the online public engagement ecosystem. The confluence of these forces is changing the practice of public involvement and public participation.
As you prepare to consult or engage on a public issue, here’s a quick overview of the pieces of the online public engagement ecosystem and some thoughts on the implications for practitioners and communicators.
The pieces of the online public engagement ecosystem
I would propose that the online public engagement ecosystem is composed of:
  • face to face consultation events (f2f);
  • your consultation website;
  • stakeholder and community websites;
  • news media websites and blogs; and,
  • social media websites and tools – Twitter, blogs, Facebook, discussion forums, and more.
The pieces are connected
The pieces of the online public engagement ecosystem are interconnected. What happens on one channel will impact and influence what happens on another channel. Understanding these connections and interactions will provide unique insight into people’s perspectives and attitudes.
Here’s an example of how this works in practice. Your local newspaper posts a story about your issue on its website. People use Twitter to share the story and a short thought on it. Someone engaged in your online consultation learns about the story on Twitter and posts a comment about the story on your consultation website. This comment sparks a conversation thread that sheds insight into one of your consultation issues. You then use the insight generated to help your consultation and communications team prepare for the next evening’s f2f public forum.
What does this mean for practitioners?
These connections are changing the practice of public involvement. Here’s what this means for you and me:
  • public involvement planning must plan for the ecosystem;
  • listening to and engaging with the ecosystem provides opportunities for  intelligence, insight and advice; and,
  • the ecosystem is “blurring the lines” between communications and public involvement.
Next up, thoughts on planning for the online public engagement ecosystem.
I’d welcome your thoughts. Please post a comment, or reach out to me online.

Senators Foundation Energizer Night Skate Fundraiser

Posted by Keelan on January 13th, 2012 Comments Leave a Comment

On January 27th, my son Peyton and I will be participating in the Ottawa Senators Foundation first ever Energizer Night Skate along the Rideau Canal as part of the NHL All-Star Weekend. Thousands of skaters wearing Energizer LED Headlights will light up the Canal as they skate 5km from Somerset Street to Bank Street and back.

All funds raised from this event will assist the Senators Foundation (the sole benefactor) with their plans to construct outdoor, natural NHL sized ice rinks in priority neighbourhoods throughout eastern Ontario and western Quebec.

The Senators Foundation believes in creating community resources, delivering programs and funding charitable organizations that provide healthy and safe sport & recreation opportunities to children and youth so they learn and grow outside of school hours.

You can show your support for this initiative by sponsoring me here: http://energizernightskate.kintera.org/faf/donorReg/donorPledge.asp?ievent=1003640&supId=350029343

If you don’t like me (highly possible), but still want to support the initiative, you can sponsor my son Peyton, who is 3 and will spend more time in a stroller than skating, here: http://energizernightskate.kintera.org/faf/donorReg/donorPledge.asp?ievent=1003640&supId=350029344

Any contribution you can make is greatly appreciated.

Thank you for supporting this great community initiative by the Senators Foundation.

What is Online Public Engagement?

Posted by Pierre on January 5th, 2012 Comments Leave a Comment

If you work in the field of consultations, public involvement or communications, chances are you are being asked to deliver an online consultation program. Welcome to the field of online public engagement – where communications and public consultation come together.

As a practitioner and presenter on the practice of “Online Public Engagement”, I thought it worthwhile to share the ideas and feedback gathered over the course of numerous presentations and discussions. This is a new and emerging field, and I would appreciate your feedback over the course of the journey.

First, let’s focus on a working definition of “online public engagement”.

A few thoughts on context

Before defining the concept, it’s best to start with the context surrounding communications and public consultations in a connected society. With social media and online news media, people now have the capability to easily and cost-effectively express their ideas and opinions about public issues that matter to them. They do this on their blogs, on community association discussion forums, on local newspaper website, or on the myriad of social networking sites available to them. If they are unhappy with an organization’s consultation process, they can mobilize online and set-up their own consultation.

What does this mean for consultation leaders and communicators?

Consultation leaders and communicators tasked with seeking public input need to understand two things about online public engagement. The first is that conversations about their issues are happening in social media and will be shared in online news media. The second is that if they want to engage people, they need to use the tools and methodologies to sync with society’s current communications and public participation habits. The upside of both of these is that they provide rich listening, learning and engagement opportunities.

A working definition of online public engagement

In light of this, I propose a working definition of online public engagement to be “the use of digital communications tools and public engagement methodologies to involve people in public consultation processes”.

Next up, the public engagement ecosystem

My next post will focus on a description of the constituent parts of the public engagement ecosystem – the pieces in the puzzle. If you would like a copy of the presentation, you can find it here on slideshare or you can send me a note and I will gladly share it.